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adidas Brings Boost Cushioning Technology to Basketball

adidas's ultra responsive and lightweight Boost technology is making its way to the hardwood with the Crazylight Boost and the D Rose 5 Boost. During Sunday's media event, Chicago Bulls point guard Derrick Rose and Portland Trail Blazers point guard Damian Lillard talked about their excitement about the latest development and spoke to the extreme comfort of Boost, which is made up of tiny energy absorbing foam capsules.

Photo from @damianlillard of his Crazylight Boost Wildcats PE colorway. The Crazylight Boost will be available Sept. 1 at $140, and the D Rose 5 Boost launches Oct. 23 at $140.

Photo from @lancefresh on Instagram: Derrick Rose rocking the D Rose 5 Boost.